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Everything you need to know about revenue management, marketing, technology and more for success in hospitality.

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Low season: how to attract bookings with email marketing and discount codes | Smartness
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Low season: how to attract bookings with email marketing and discount codes

Email marketing is easier than you think: follow this step-by-step guide and start today

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How to monitor hotel competitors' prices and occupancy | Smartness
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Monitoring hotel competitors: How to analyze prices and occupancy

Find out what risks to avoid and how to create a truly competitive pricing strategy.

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How to forecast summer 2025 occupancy and optimize pricing | Smartness
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Summer 2025: how to predict occupancy and what to do in these 3 situations

Compare historical data with current market trends and learn how to adjust your rates in the 3 most common scenarios

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3 golden rules of email marketing to boost Easter bookings | Smartness
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3 golden rules of email marketing to boost Easter bookings

If you want to drive stays in April, now’s the time to act—here’s how to do it effectively

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How to set your spring 2025 pricing strategy today | Smartness
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How to set your spring 2025 pricing strategy today

January is the best time to start planning your spring sales strategy. Here’s how!

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Pricing strategy 2025_ How to set the most profitable rates for your hotel
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Pricing strategy 2025: How to set the most profitable rates for your hotel

You don't need a crystal ball to predict next year's rates: here's how to do it.

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Minimum stay: advantages, disadvantages and a "trick" to manage it without mistakes | Smartness
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Minimum stay: advantages, disadvantages and a "trick" to manage it without mistakes

Confused about minimum stays? Discover practical examples to avoid mistakes.

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Christmas and New Year_s_ 4 rules for getting your hotel rates right (with examples)
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Christmas and New Year's: 4 rules for getting your hotel rates right (with examples)

How to set your strategy for the holidays and check that everything is going according to your expectations

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How to create your pricing strategy for the low season
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How to create your pricing strategy for the low season

Is it possible to secure occupancy and revenue even when demand dips and booking windows tighten? Yes! Here’s how.

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