Looking for Smartpricing? You’ll now find it inside Smartness!

The tools you need to multiply your revenue

With Smartness, you can unleash the full potential of upselling and cross-selling to increase the value of each stay and give guests the experiences they seek.

  • Free of charge
  • No obligation

The benefits

Give your hospitality property an extra edge

Create a range of personalized services and experiences, grab customers' attention, and enjoy the benefits of upselling and cross-selling without the hassle.

Max profit per guest

Increase the value of each reservation by selling personalized ancillary services and experiences.

More loyal guests

Deliver personalized services and communications to enhance the guest experience and build loyalty.

Reduce OTA commissions

Increase direct bookings and reduce costs by up to 20% with newsletters and personalized offers.

Key features

Let ancillary services sell themselves

Use Smartness to automate personalized upsells and cross-sells and offer them to the right customer, in the right way, at the right time.

Upsell and cross-sell

Drive sales of additional services and experiences with a dedicated web page and customized communications.

  • Marketplace

    Get a web page to showcase your ancillary services.

  • Automatic promotion

    Send automated offers before and during the stay

  • Payments included

    Manage guest payments directly in the platform.

  • Ready statistics

    Easily monitor marketplace traffic and sales.

Upselling & Cross-selling

Analytics and personalization

Automate guest analysis to generate personalized offers and communications.

  • Data importation

    Automatically import guest data from your CMS.

  • Segmentation

    AI segments and suggests your target audience.

  • Review analysis

    Monitor reviews to understand what guests value.

  • Problem analysis

    AI flags potential errors in your positioning.

  • Suggested solutions

    AI suggests ways to improve the customer experience.

Email Marketing Automation

Email Marketing Automation

Automatically create and send WhatsApp messages, offers and newsletters at every stage of the stay.

  • Suggested newsletters

    Find ready-made emails to build loyalty and promote additional services.

  • Guided creation

    Write personalized newsletters quickly with generative AI.

  • Full automation

    Send automated emails and WhatsApp messages for your guests.

  • Tone of communication

    Formal, friendly or automatic ­− you choose the tone.

  • On-demand statistics

    Monitor email results and use data to improve your services.

Email Marketing Automation

More you'll love

We always love to exceed expectations

Beyond the software, you can count on us for training, support, and exclusive tools to help you get the most out of Smartness.

Ongoing support

Technical support is available via chat and email 7 days a week, 9am-6pm.

Ongoing training

Smartness gives you access to LAB, our academy with trainings on revenue, marketing, and more.

Your voice matters

Many of our most popular features are the result of customer feedback. Let us listen to yours!

Ready to take the first step?

Request your personalized demo. Then, we'll find out how you can say goodbye to the OTAs!

  • Free of charge

  • No obligation

  • Personalized

Demo request

We like to answer your questions

Here are some of the most frequently asked questions about Smartness. Find your own!