Skip the OTA commissions, increase direct sales
Drive demand, increase direct bookings and maximize profits with the only platform designed to help you thrive without OTAs.
- Free of charge
- No obligation
The benefits
Reduce OTA dependency with a comprehensive platform
Smartness is the only hospitality management platform that combines email marketing, dynamic pricing and automation to give you control of your booking.
Increase bookings
Increase direct bookings and reduce costs by up to 20% with newsletters and personalized offers.
Stimulate demand
Automatically create email campaigns to support off-season occupancy and reduce downtime.
Maximize profits
Sell at the best price with dynamic pricing. Automate and personalize upselling and cross-selling.
Key features
Get essential tools for breaking your reliance on OTAs
Discover Smartness features designed to increase direct bookings and get the most profit from each stay.
Guest relationship management
Use AI to automatically analyze and segment your customers, identifying the right audience for each communication.
Data import
Automatically import customer data from your CMS.
Segmentation
Uses AI to segment and suggest the right guests to target.
Guided creation
Create new suggested audiences based on your needs.
Email Marketing Automation
Create and automatically send WhatsApp messages, promotions and newsletters at every stage of the customer's stay.
Suggested newsletters
Get informative, ready-to-send promotional newsletters.
Guided creation
Quickly create targeted newsletters with generative AI.
Discount codes
Send discount codes automatically to drive direct bookings.
Total automation
Send automated emails and WhatsApp messages across the stay.
Upselling and cross-selling
Automatically identify and promote special offers to guests.
AI-based dynamic pricing
AI dynamically optimizes your pricing to get the most profit out of every reservation.
Property trends
Adjust your pricing by seasonality, window, and occupancy.
Events and holidays
Estimate the impact of events on market demand.
Day of the week
Optimize rates by day, up to 500 days in advance.
Market occupancy
Compare your occupancy rates with the market.
Gap days
Change the minimum stay to avoid losing bookable nights.
Market strategy
Create a pricing strategy based on your competitors.
More you'll love
We always love to exceed expectations
Beyond the software, you can count on us for training, support, and exclusive tools to help you get the most out of Smartness.
Ongoing support
Enjoy chat and email support, in-platform video tutorials, and weekly webinars with our experts.
Ongoing training
Smartness gives you access to LAB, our academy with trainings on revenue, marketing, and more.
Your voice matters
Many of our most popular features are the result of customer feedback. Let us listen to yours!
Success stories
Check out our success stories before signing up
Find out how Smartness is already transforming the accomodation industry to see what results we can deliver for you.
Mono Suites
You have your strategy, your knowledge of your property, and the system helps execute it more efficiently than any manual approach ever could.
CheckVienna
If I was well booked, I was unhappy because I’d sold too cheaply. If I was poorly booked, I was unhappy too. Smartpricing stops me from driving myself crazy.
Gut Heidefeld
I have seen the benefits of adjusting prices more dynamically.
Ready to take the first step?
Request your personalized demo. Then, we'll find out how you can say goodbye to the OTAs!
Free of charge
No obligation
Personalized
We like to answer your questions
Here are some of the most frequently asked questions about Smartness. Find your own!