Take control of booking for your hotel success
Increase revenue, reduce booking costs, and offer the best guest experience—all through one automated platform.
- Free of charge
- No obligation
The benefits
Automate your hotel pricing and guest services
Smartness automates your pricing strategy, communication, and upselling efforts to help you reach your growth goals faster and smarter.
Maximize RevPAR
Our AI-optimized dynamic pricing can help you boost annual revenue by 30% or more.
More direct bookings
Drive direct bookings and cut up to 20% in OTA commissions with AI-guided email marketing campaigns.
Elevate experiences
Foster guest loyalty with data-driven personalized offers for extras and experiences.
Key features
Manage pricing and guest communications in one platform
Discover which Smartness features you need to transform your hotel into a revenue machine for all-seasons.
AI-based dynamic pricing
AI dynamically optimizes your pricing to get the most profit out of every reservation.
Property trends
Adjust your pricing by seasonality, window, and occupancy.
Events and holidays
Estimate the impact of events on market demand.
Day of the week
Optimize rates by day, up to 500 days in advance.
Market occupancy
Compare your occupancy rates with the market.
Gap days
Change the minimum stay to avoid losing bookable nights.
Market strategy
Create a pricing strategy based on your competitors.

Guest relationship management
Use AI to automatically analyze and segment your customers, identifying the right audience for each communication.
Data import
Automatically import customer data from your CMS.
Segmentation
Uses AI to segment and suggest the right guests to target.
Suggested newsletters
Get informative, ready-to-send promotional newsletters.
Discount codes
Send discount codes automatically to drive direct bookings.
Review analysis
Monitor reviews to understand what guests value.

Upselling and Cross-selling
Get data-driven suggestions for additional services and experiences to enhance the stay and increase revenue per guest.
Marketplace
Get a web page to showcase your additional services.
Automated offers
Send automated offers before and during each guest stay.
Payments included
Manage guest payments directly in the Smartness platform.
Accurate analytics
Track marketplace traffic and sales with accurate analytics.

More you'll love
We always love to exceed expectations
Beyond the software, you can count on us for training, support, and exclusive tools to help you get the most out of Smartness.
Dedicated support
Technical support is available via chat and email 7 days a week, from 9am to 6pm.
Ongoing training
Smartness gives you access to LAB, our academy with trainings on revenue, marketing, and more.
Your voice matters
Many of our most loved features were born from customer feedback. We're ready to listen to yours.
Integrations
Smartness integrates with your favorite software
The Smartness platform integrates with the best software solutions on the market, making it simple to use with your existing technologies.
Success stories
Check out our success stories before signing up
Find out how Smartness is already transforming the accomodation industry to see what results we can deliver for you.

Mono Suites
You have your strategy, your knowledge of your property, and the system helps execute it more efficiently than any manual approach ever could.

CheckVienna
If I was well booked, I was unhappy because I’d sold too cheaply. If I was poorly booked, I was unhappy too. Smartpricing stops me from driving myself crazy.

Gut Heidefeld
I have seen the benefits of adjusting prices more dynamically.
Ready to take the first step?
Request a personalized Smartness demo today! We’ll discuss your property and how best to reduce your dependence on OTAs.
Free of charge
No obligation
Personalized

We like to answer your questions
Here is a collection of the questions we receive most frequently about Smartpricing. Find yours!