Looking for Smartpricing? You’ll now find it inside Smartness!

Hotel loyalty programs: how to create them to increase revenue

The guide that tells you how to create an effective loyalty program for your lodging establishment

    Increase loyalty
    Disintermediate
    Differentiate yourself

What you’ll find inside the guide

For your loyal guests to be not only a certainty but also a source of increased revenue, you must offer them exclusivity and value. In a word: a loyalty program. Get started now!

Your strengths

There is a tendency to think that loyalty programs are only suitable for large hotel chains: wrong! The market for loyalty programs has modernized and expanded, making them affordable and beneficial for independent hotels as well. In the guide, discover the strengths of facilities like yours.

The steps to follow

Creating a truly effective loyalty program is impossible without following a strategy. In this guide, you will find the 7 basic steps for both creating one from scratch and improving an existing program. By reading them, you will be able to immediately assess whether a loyalty program is what you need.

The mistakes to avoid

Knowing in advance which mistakes to avoid will help you more confidently structure a loyalty program that is effective and appreciated by guests, but also convenient for you. In this guide, you will find the most common mistakes made by first-time loyalty program users.

Find answers to your questions!