Winter upselling in hotels: delight your guests and increase revenue
33 unique ideas to enhance your property’s winter appeal (even without snow)
What you’ll find inside this guide
"Extending the season" and "diversifying" aren’t just trends—they are the new imperatives in tourism. If you act quickly and strategically, you’ll secure a memorable winter season. Start now!
Between climate change, rising costs, and shifting tourist preferences, the winter tourism industry in Italy is undergoing a transformation. This guide provides a comprehensive overview with essential data to help you understand where the market is heading.
Thanks to the festive atmosphere, the winter season creates a magical setting where emotional communication is key to effectively tapping into your guests' desires. This guide outlines four concrete and easy-to-apply techniques to help sell experiences and extra services.
Inside, you’ll find 33 ready-to-use upselling ideas, suitable for both hotels and alternative accommodations, that work regardless of the weather and cater to the latest winter vacation preferences.